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โ† Portfolio D2C ยท Coffee gear TikTok

D2C coffee brand cracks the FYP

Tightened a 14-tag spray to 8 niche-paired tags. Next post: 2.4M views on a similar product demo that previously averaged 40K.

Client: Daniel Park, Coldbrew Studio
D2C coffee brand cracks the FYP
The numbers
40K โ†’ 2.4M
Best post views
+612%
Avg post views
+8ร—
Comments per post
$31K in 30 days
Direct sales attributed

Coldbrew Studio was using broad tags (#coffee, #coffeelover, #morningroutine) on TikTok โ€” content was getting buried in the 5M+ post oceans. We replaced their stack with 8 tags: 4 niche gear-specific, 3 sound-paired, 1 trend tag.

The brand A/B tested on identical product demos โ€” same product, same script, only the tag set changed. The new pack delivered 6ร— reach. We've shipped them weekly tag refreshes since.

“I tested old vs new pack โ€” the pack won 6ร—.”

โ€” Daniel Park, Coldbrew Studio
#d2c #tiktok #product #fyp

Stop guessing. Get hashtags that actually rank.

Pick a pack, share your niche, get a hand-built tag set in 24 hours.