Apparel brand reclaims 6 hours/week of researcher time
Replaced an in-house researcher's weekly tag pulls with a multi-platform monthly package. Half the cost, twice the rigor, six hours saved.
Northstar's social lead was doing tag research in-house — 6 hours/week, every week. We took it over with a multi-platform monthly pack: IG, TikTok, and Shorts coordinated, with a master niche dictionary for the team to rotate.
First quarter: zero degradation in reach (slight improvement, in fact), $2,400/quarter saved on researcher time, and the social lead got her content review meeting back.
“Half the cost and twice the rigor.”
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Stop guessing. Get hashtags that actually rank.
Pick a pack, share your niche, get a hand-built tag set in 24 hours.